For seven decades, KVIA has been a beacon of news and community connection in the heart of El Paso and Las Cruces. As we celebrate this milestone, it's not just about looking back at the stories that shaped our region, but also about understanding the people who made those stories possible. In my opinion, the true essence of KVIA's legacy lies in its ability to foster a sense of community, to be a trusted source of information, and to connect people through shared experiences. This is what makes KVIA so fascinating and relevant even today.
A Journey Through Time
Brenda De Anda-Swann, General Manager of KVIA ABC-7, who has been with the station since 1998, takes us on a journey through the station's history. What makes this particularly fascinating is the way KVIA has evolved over the years, adapting to the changing needs of its community. From its early days as a pioneer in broadcasting to its current status as a trusted news source, KVIA has always been at the forefront of connecting people.